7.3 Opportunities
- Display technology trend change from CRT Monitors to LCD Monitors.
- Recent 3D games require for high-end display graphic which is recommended to be projected only on the supported LCD Monitors.
- Sony PlayStation 3 offers an alternative choice for the gamers to play on LCD Monitor instead of LCD TV.
- Due to the over competition in the LCD Monitor industry, consumers will more conscious about the technology offered rather than brand.
- The introduced of LED technology increase the sales of display devices.
- The developed of new technology allows consumers to watch TV on their LCD Monitor came with HDTV function.
- LCD Monitors’ sales have increased due to the Pikom Pc Fair which is organized twice in every year.
- BenQ used sport marketing as their brand communications. It was the official IT partner of UEFA EURO 2004 and global sponsor for UEFA EURO.
- With global warming worsening, it's even more important to cut down CO2 emissions by introducing the Eco-friendly products.
没有评论:
发表评论